LinkedIn Tips

Upcoming LinkedIn Profile Development Webinars

Are you LinkedIn? If so, are you using it to build your brand, improve your search engine rankings, and your credibility?

A strong LinkedIn profile builds your professional brand, establishes you as an expert, increases your credibility, and positions you higher in Google searches. This nuts and bolts program will help you to create a professional, eye catching profile that will put you ahead of your competition.

Join us for one of our upcoming webinars on “Perfecting Your LinkedIn Profile”:

We will answer all questions, even if we go over our allotted time.

You’ll learn:

  • Why your LinkedIn profile is so important and how to craft a compelling one
  • How to customize your profile with symbols and special characters
  • How to use keywords to improve your “findability”
  • Why having recommendations is important and how to effectively request them
  • Why joining groups can help improve your visibility and set you apart from other users

You’ll also receive:

  • A profile template (in MS Word) that you can use as a guide
  • The 28 page IA LinkedIn Profiles Guide which contains all the “How
  • To’s” to build your very own highly effective Search Engine Optimized (SEO) profile so that you can be found on Linked, Google and the Web in general (the guide sells for $29 on the IA website).
  • PDF handouts of the powerpoint presentation
  • The cost? This webinar and all the materials are available for free!

We’ve teamed up with IAB as authorized trainers for their cutting edge social networking programs and we’ll be offering live and web programs on different social networking platforms such LinkedIn, FastPitch, Facebook, and much more!

Share and Enjoy:

These icons link to social bookmarking sites where readers can share and discover new web pages.

Mazda Press Launch for Fleet Insurance

Auto Insurance Agency
Blade Court,
29 Oldchurch Road,
Phone: 01708 289 525


With the echoes of zoom zoom still reverberating in our ears, Stephen T. Odell of Mazda Motor Corporation stepped out from the audience to introduce Mazda at the North American International Auto Show.

“With a dozen brands competing for the consumer’s eye and where incentives speak louder than product- it’s all too easy to get lost in the crowd.” Steven stated.

“At Mazda, we know we’ve got to be more than good,” he continued, “we have to be truly outstanding!” And with those words, the press was introduced to the next zoom zoom generation of automobiles.

The year 2003 was very positive for Mazda in Japan, Europe, China and Australia. Sales were up substantially from the previous year. In Canada though, where Mazda owns a 4% share or the automobile market, sales were down by 8% compared to 2002.

Most importantly, while consumers in the US responded favorably to Mazda with the year-end sales results showing a modest 1% increase, overall the company is still struggling to find the strength it enjoys around the rest of the world. So, what’s a fun, progressive company like Mazda to do?

Mazda’s answer is to introduce new and improved products across their whole model line-up for. To that end, Mazda is offering seven new or recently updated models.

The Mazdaspeed MX-5 Miata is updated in both appearance and performance. With a more aggressive exterior including front and rear spoilers and 5-spoke alloy wheels, the look is lean and mean. Additional power comes in the form of a 178 hp turbo engine mated to a 6-speed manual transmission, assuring the lifeline continues for several years to come.

Adding two new choices to the Mazda6 line, Mazda offers a 5-door hatchback and Sport Wagon to the elegant and sporty sedan. Engine and transmission choices remain the same in all three models.

If the term entry-level is even appropriate given the quality and sophistication offered, the all new Mazda3 is available in both 4-door and 5-door hatchback design. An award winning car in Canada, the 3 series Mazda is sure to turn heads throughout North America. Performance from the base 2.0 liter DOHC 4-cylinder engine is 148 hp; while the larger 2.3 liter DOHC 4-cylinder engine produces 160 hp. Transmission choices include a 5-speed manual and 4-speed automatic.

But what would an international auto show be without the unveiling of something completely new? So, with the quick pull of the canvas covering, we were treated to a glimpse of the future MX-Micro Sport Concept, Mazda’s answer for a blended approach of utility vehicle and passenger car. The MX-Micro Sport offers a highly flexible vehicle for everyday driving. Key elements include a clean and sophisticated interior, keyless entry, 17” alloy wheels, disc brakes at all four corners and sensible city driving dimensions. Expect to see the new MX-Micro Sport introduced to the market in late.

The goal for Mazda US is to increase market share. With seven strong vehicles to choose from, a new corporate commitment to their dealers around the country, the future looks at the zoom zoom company for many years to come.

What Is a Private Fund in Investment

Global Advisory & Capital Placement Agents
Swan House,
3rd Floor,
17-19 Stratford Place,
Phone: 020 7016 660



A private fund is a type of financial investment company that meets the following criteria of having less than 100 investors or have member investors who have substantial funds elsewhere. This type of funding, referred to as ‘hedge funds’ is usually free from any liabilities and obligations made under federal securities regulations and laws.


Private Funding and Hedge Funding

Hedge funds are different from private equity funds and are counted as alternative investments using pooled funds. They may use a number of differing strategies to earn active return for their investors. Hedge funds can be aggressively managed and make use of derivatives and leverage in domestic and international markets with the aim to generate high returns.

These returns are either in an absolute sense or over a specific market benchmark. Because hedge funds sometimes have very little connection to a traditional portfolio of stocks and bonds, assigning an exposure to hedge funds can be a good diversifier.


Differences Between Private Funds and Private Equity Funds

Like private equity funds, hedge funds appeal to a private fundhigh net worth individuals and many require a minimum investment of 250,000 or more. Traditionally private fund companies are structured as limited partnerships and it involves paying the managing partners basic management fees on top of any percentage profits.

An investment company that covers private funds and hedge funds aim to provide the highest investment return in the shortest amount of time and to achieve this goal, hedge fund investments are first and foremost in highly liquid assets. This enables the fund to make profits quickly on just one investment and then shift funds onto another investment that shows more immediate potential.

These funds can invest in almost anything such as individual stocks (which include short selling and options), commodity funds, bonds, arbitrage, currencies, derivatives and whatever else the manager sees potential in.

Getting Started With Online Share Trading


No matter how much money you earn, it is wise to think about investing at least a small fraction of it in some assets that will secure your future. Some people buy real estate properties, others buy gold and silver while others prefer to invest in financial instruments such as shares and derivatives. Online share trading is one of the most convenient ways to do this and the reasons for this are obvious. The bets part about online share trading is that you can learn it without having to spend a lot of money in the process, because there are many trading platforms that allow people set up demo accounts, so they can learn the ropes of the business without the fear they might lose everything before being able to make some profits.


If you are new to online share trading, you probably have a hard time choosing your share dealing accounts, online shares trades because there are countless offers and possibilities out there. In order to choose the best for you, you can search online for comparison websites, then take a look at several choices and pick the one that suits you best. For instance, if you are a heavy user of smartphones, you may prefer a platform that makes it easy for your to buy and sell shares online via the mobile phone. If you think you may have long inactivity periods, you’d probably want to go for an account that doesn’t charge you any inactivity fee if you don’t use it for a while.

business financing


Such comparison services are independent, so you can trust they won’t favor any of the companies on the list. You can make a few choices, then either try to set up accounts with them or look further to find some reviews from actual users.


Banks Partner Up For Success

Banks are one of the most important partners a small business has. The many functions that banks serve help companies pay their bills, receive payments, transfer funds, obtain credit and loans, set up and maintain investments, and manage their overall finances.

Of course, not any bank will do. The best business banking institutions understand your resources and needs, and works with you to achieve your goals based on those factors. Doing a little research to find a bank that offers what your business needs to succeed will pay dividends over the long run.


Banks Help Businesses Get Cash
The relationship between a bank and a borrower is naturally a closer relationship than that simply between a company and an investor who holds a bond. The two primary characteristics small businesses look for in a bank are:


A partner who is helpful and willing to work for your success
A supplier of services (checking account, bankssavings, money market, lending, etc.) and competitive rates
When looking for competitive rates, the goal is always to minimize the weighted cost of capital (the weighted after-tax required rate of return on stock, both common and preferred, and debt).

Where you get funding from depends in large part upon where you are doing business. In can be said that companies who do business in places where banking plays a greater role may make greater use of debt financing, resulting in higher levels of financial leverage. Banks play an even more important funding role in countries that don’t have a functioning corporate bond market and where civil-law predominates more than common-law.

Small businesses that are starting up or expanding their business into regions or countries they are not intimately familiar with should do a little research about where funding is normally attained.


A True Partner
Best business banking practices suggest that it is in the banks’ interests to work with you to ensure your success. Your bank benefits (higher deposits, less risk of default on any loans, etc.) the more successful your business is.

Seek out the best business banking relationship by looking for a bank that offers the services your business needs, at competitive rates, as well as one that will be a supportive, long-term partner. Seeking out the most competitive rates is rather simple. Almost every bank displays online the services and products they can provide as well as the rates they offer. If you have any questions regarding specific products, give the bank a call or go in and talk to someone who can give you more information. Physically talking to a banker or bank representative will help you determine if they are going to be supportive throughout the partnership.

A Slam Dunk for the Dunkin’ Donuts Economy!

For the Economy and Coffee and Donut Lovers Alike

In 1950, William Rosenberg took a risk and opened a coffee and donut shop. By 1954, he had five of them called Dunkin’ Donuts. By 1955, he was franchising them. In fact, in 1960, William (Bill) Rosenberg founded the International Franchise Association (IFA). Success magazine called him the “father of franchising as we know it today”.

Today there are 7,988 Dunkin’ Donut shops in 30 countries. They sell approximately a dozen coffee beverages and 52 varieties of donuts. They serve almost a billion cups of coffee per year or over 3 million per day.

William Rosenberg grew up during the depression and new that hard work, perseverance, and belief in a concept would bring him success. Today, the company he founded employs thousands worldwide. This is in addition to the trickle down effect in the economy all the company’s locations provide. Their locations provide tax income to municipalities, and revenue for their suppliers. These locations also give young people entering the workforce a place to work. Some use it as starting points to further their education and career growth, while some become franchisee owners themselves later on.

One man dared to put his ideas into action. One man dared to put up money to start a business. One man was the seed for a worldwide corporation that continues to grow to this day.

How Accountants Save Businesses Money

Accountants in Essex
The Laindon Barn
Dunton Road
SS15 4DB
Phone: 01268 330162

A good accountant can be worth his weight in gold, for example completing VAT returns quickly. Businesses that are doing well are thousands of moving parts, which all happen simultaneously, and are very difficult to keep track of all of the time for the average business owner.

A business owner is always going to do what got the business to a profitable position in the first place. That may mean that much of his or her time is spent mingling with customers, working on advertising, or whatever activities made the business successful.

This is why the business owner hires an accountant, to keep the day-to-day books in order to have a live record of what is happening to the money. The accountant is in a perfect position to not only keep track of things, but to also be on top of money saving ideas that are only seen by him or her.

Take for example, taxes at the end of the year. A good accountant will organize your business items that can be deducted. Instead of just throwing receipts in a drawer, it might be a good idea to keep copies of the receipts electronically, and use a system that automatically organizes them into categories so they will readily be save business moneyavailable at tax time.

Cost control is another area that a good accountant will be able to police and give good advice as to what expenses to reduce and where to find better bargains for supplies, for example. As the accountant sees the operation of the business from the financial side of things, he can be better able to keep track of the expenses.

Cash flow advice is a critical factor in any business, as it is important to have enough cash on hand to be able to take advantage of discounts when paying bills and getting good deals on inventory purchases. A good accountant can be instrumental in helping to plan properly so that cash flow makes cash available when it is needed the most.

Business planning is another area where an accountant can be very helpful. Most accountants have worked with businesses at all level, from startups to those that flourish, and those that don’t. How to structure a business is vital.

Of course, tax planning and knowledge of regulations is extremely important, and your accountant will know how to handle all of the phases of tax, from payroll to filing income taxes. Saving taxes is a big factor in any business success, and a good accountant will shine in this area.

Applying For Credit


Small businesses trying to obtain credit must go through the application process. It is important to have information at your disposal during the application process. The following is a sample of some of the components that might be requested on a credit application form:


Business Information

The primary information that is disclosed on a credit application form is the name, address, and contact number of the business.

  • Company name
  • Address
  • Phone number
  • Email address
  • Business Contact Numbers


Several contact numbers should be provided so that lenders can reach the appropriate person about regarding any specific questions they have.

  • Managers
  • Financial officers
  • Store managers
  • Phone number
  • Other important contacts
  • Ownership Structure and Key Personnel


Applicants should be able to describe how the business is structured, who the key members of management are, what their role in the company is, and how they can be contacted.

  • Structure of the business (corporation, LLC, etc.)
  • Names of key management
  • Social security numbers
  • Phone numbers
  • Email addresses
  • Banking Information


Lenders need to know the apply for creditfinancial condition of a company. All banking and investment accounts must be listed, along with any other financial institution that the company does business with. Existing and prior credit relationships help lenders fully review the financial resources and needs of a company.

  • Bank name
  • Bank address
  • Bank telephone number
  • Account numbers
  • Trade References


Businesses that have established credit profiles can list their trade references. Current and past references let the lender know of existing and previous trade relationship that would indicate creditworthiness. Before listing trade references on a credit application form, businesses should contact those very same references and make them aware that a lender may be in contact in the process of doing a background check.

  • Name of business
  • Contact person
  • Address
  • Phone number
  • Fax number
  • Email address
  • Supplier Information


Like trade references, supplier relationships demonstrate creditworthiness to lenders. List all suppliers, the nature of their service to the business, and the history of payments made.

  • Distributor name
  • Address
  • Contact person
  • Phone number
  • Services supplied

Filling Out A Credit Application


Getting business credit requires applying for it first. Filling out a business credit application depends on what type of credit is being applied for and who the lender is. In general, there are a few basic rules and procedures needed to complete a business credit application.

I. Prepare and bring all necessary documentation. This may include a detailed business plan that describes how the company is structured, who the principals are, the experience and expertise of key members of management, the financial condition of the business, all other credit accounts, and forecasts for the future.

II. In accordance with having a rigorous business plan that addresses all eventualities, you should be prepared to discuss how the loan or credit is going to be used (pay operating expenses, fund new investment projects, purchase inventory, etc.) and how long until it is expected to be repaid.

III. Be thorough and accurate when physically filling out a business credit application. Answer all questions and fill in all fields of the application form. Make sure all the information provides is accurate and, where appropriate, can be supported by documentation. Along those lines, ensure that all information provided is up to date. While filling out the business credit application, if you are unclear about anything that is being asked, inquire with a representative so that they can clarify any confusion.

apply credit

Some of the specific information that will most likely be asked is the full name, date of birth, and addresses of key management. All relevant work history, both present and past, along with contact numbers, addresses, and descriptions of the business and references are typically required. Financial information, such as active bank and credit accounts, should be disclosed.

The best advice is to be prepared and ready to support all claims when filling out a business credit application.

Building a Business Blog To Promote Your Product or Service

As you create your blog sites, you need to attempt to make use of references and sources that matter. References will certainly offer your blog site a higher inter-connectivity throughout the internet which will immediately assist you get more interest for your website. This is a basic step that you can employ to make your blog site that much better.

Develop a handful of posts that you keep in a draft mode to apply for emergency posting that you can use when you are ill, or have some other circumstance that avoids you from having the time or energy to compose quality material. Doing this will certainly supply your readers with continuity, while permitting you time to handle your circumstance.

Go to as many blogging conferences as logistically and economically possible. You can utilize the important tips and tricks supplied by these conferences to enhance your very own blogging abilities. Conventions likewise provide you an opportunity to network with other effective, and prominent, blog writers.

If you wish to earn money or grow your business by blogging, then you will certainly need to understand ways to market well, and offer products and services using your website. If you require some sales training, there are lots of remarkable web sites and courses available online that you can check out, or numerous books that will certainly assist you in becoming a better marketer.

Make sure that you have SEO friendly motifs, plug-ins and design templates. This will certainly permit your blog site to be more visible in Google and other search engines.

Design your blog site to keep the reader’s interest as well as your own interest – if you are not passionate about it your readers will disappear. Your readers will certainly be able to inform that your writing has actually lost some of its punch.

Be sure to keep it simple. Your blog will be in competition with other sites offering similar material so keep your short and sweet and target the beginner in your field as these people are the most eager to learn and will become loyal readers.

Ask open-ended questions on your blog site. This will certainly encourage individuals to comment and will certainly motivate more back and forth discussions with your visitors. Simply ensure that you reply to the comments that are left, and if they ask questions of you, be certain to make the effort to address them.

A vital part of any blog site is to include the most recent posts at the top of your homepage. With many blog sites deserted or obsolete, it is necessary to let readers understand that yours is active. By doing this, your readers will certainly have fresh, brand-new posts to check out and you will definitely get better direct exposure for your latest material.

As you have actually now checked out this post you need to feel a lot much better about blogging and how enjoyable it can be for you. Go on and share this details with close friends and colleagues, everybody needs to be blogging nowadays. Share your understanding of blogging and who understands exactly what somebody may share back that might assist you.